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Beyond the Bells and Whistles: Web Content That Sells

Invest Ottawa - Entrepreneurship

Thursday, 10 January 2013 from 12:00 PM to 2:00 PM (EST)

Ottawa, ON

Beyond the Bells and Whistles: Web Content That Sells

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Event Details

Maybe you’ve got a new website, and you’re now staring at a screen filled with lorem ipsum characters. Or maybe your current website needs new content.  This 2 hour presentation gives you solid ideas on how to organize and write  your message so it delivers the results you want.  No techy stuff here!  Instead, you get ideas on how good, old-fashioned writing and advertising principles can work hard to make your message work hard.  

Speaker Bio:

Since 1982, Fred DeRosa has been working as an advertising copywriter and editor.  Based in Ottawa, he specializes in writing and editing Web content and advertising materials such as voice-overs, company profiles, articles, and sales letters.  Fred has a B.A. from Carleton University (Ottawa), a business diploma from St. Lawrence College (Kingston), and a certificate in editing from Simon Fraser University (Vancouver).  He is a member of the Editors’ Association of Canada. 

When & Where



Invest Ottawa
80 Aberdeen St
Ottawa, ON K1S 4M7
Canada

Thursday, 10 January 2013 from 12:00 PM to 2:00 PM (EST)


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Organizer

Invest Ottawa - Entrepreneurship

Invest Ottawa is dedicated to helping Ottawa entrepreneurs make informed decisions about starting and growing their businesses. We promote Ottawa's economy, through the development of products and services that encourage entrepreneurship and support business growth. 

Invest Ottawa has a staff of dedicated business professionals, who provide advice and counsel to entrepreneurs on a variety of levels. As well, we provide links to other business organizations, seminars and entrepreneurial events, online training and many other tools and resources to assist the budding entrepreneur. 

Many of our entrepreneurship initiatives are supported by two main funding partners: the City of Ottawa; the Ontario Ministry of Economic Development and Innovation; as well as four major sponsors: RBC Royal Bank; Logan Katz LLP; Low Murchison LLP; Mediaplus Advertising.

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